7 Most User-Friendly Ecommerce Website Builder
You’re ready for a new eCommerce website. You know what kind of features you want it to have and you’re ready to create it so you can start selling new products to your customers. Before you start actually jumping into the creation process, though, you need to choose what e-commerce website builder you want to use. This will have a huge impact on your experience (and your customers’ experience!) moving forward because it will typically determine what e-commerce platform your site operates on.
There are a lot of e-commerce website builders out there, and a lot of them are really good. Most of them, however, are not particularly easy to use, and nearly require expert experience to actually create a site with them.
In this post, we’re going to look at 7 of the most user-friendly but still powerful e-commerce website builders available in 2018. These e-commerce website builders give you the ease of use you need without sacrificing quality or functionality.
When it comes to e-commerce anything (hosting platform, eCommerce platform, and even eCommerce website builder), Shopify is pretty much always going to be my go-to recommendation.
It has a powerful combination of an exceptionally easy-to-use interface and intuitive navigation alongside incredible customization options.
Not only can you create the site that you’ve visually envisioned in your wildest dreams in a short time span thanks to the thousands of themes (some free and some paid), you can also make sure that it has all those features that you want, too. Want to have UGC displays to help you sell? They’ve got that. Looking to have a tool that helps you with accounting? That’s available, too. Shopify’s layout is intuitive even for first time users with no design experience. You can add as many pages as you need and they even have built-in blogging capabilities.
BigCommerce is an excellent paid eCommerce website builder that works a lot like Shopify. So much so, in fact, we compared and contrasted the two here. It lets you build your eCommerce site quickly and effortlessly, with plenty of customization options and themes available to get you started quickly.
One big advantage to BigCommerce is that they have a lot of features built into the platform that you’d need to add to a Shopify store through apps if you wanted them, like their tax set up. That means these features are free and instantly accessible.
Weebly uses a drop-and-drop technology so layout design can be altered. Note that I say “altered” and not “customized,” because actual customization is exceptionally difficult with Weebly, especially once you sign up. This puts a lot of pressure on choosing the right theme upfront—make sure that you find one that has all the features and the design layout that you want.
Wix is another no-coding-needed website builder like many others on this list and they’ve got templates available to get you started. These templates are extremely visual-heavy, so if you’re looking for an eCommerce website builder where that’s the focus, this could be a good one for you to look at.
Magento is very different from most of the e-commerce website builders on this list.
It’s open-source software, so you don’t have to pay for it. It is, however, self-hosted, meaning that you need to install it on your own domain that’s hosted through another service.
Magento requires more knowledge and technical skill than the other e-commerce website builders on this list, and it’s not going to have the technical support that you see on most other options on this list. Live chat 24/7 for any small glitch isn’t something you’ll find here, and this can make ongoing management a little challenging whenever you need to update something.
That being said, Magento gives you the power of full customization because it’s open-sourced.
6. WooCommerce & WordPress
WooCommerce is a little like Magento. It’s a self-hosted and open-source software that requires you to get your own hosting and domain. WooCommerce is a WordPress plugin, so you’ll need to install WordPress (which is a content management system) and then WooCommerce (which is an e-commerce platform).
Simply put: WordPress is what you’ll actually use to build your site, and then WooCommerce is how you’ll add actual eCommerce functionality to it. WordPress gives you the design and WooCommerce gives you the ability to process payments. You’ll need to find a hosting service and domain name on your own.
If you want something straightforward and relatively modular, Squarespace is an excellent eCommerce website builder to consider.
It’s hosted, so it’s another all-in-one solution and their e-commerce templates (which are all designed to be customer-friendly) can be set up in the blink of an eye with its drag-and-drop technology. No coding is needed, but the customization options are relatively limited if you want something outside-the-box.Tags: Landing Pages, Site Optimization